INNOVATIVE FACTORS AND CONDITIONS OF SUSTAINABLE DEVELOPMENT OF RURAL TERRITORIES

This article considers the main features of sustainable development of rural territories, identifies the factors of innovative entrepreneurship, and assesses their influence on the condition of rural economy. Special attention is paid to the analysis of concepts, programmes, and projects in the field of rural territory development. The authors summarise conceptual and strategic approaches and actions of the Baltic region states in the field of sustainable development of rural territories. The article identifies objectives, common for the Baltic region, relating to sustainability of rural territories, including sustainable use of natural resource potential, diversification of production through support for non-agricultural activities and employment, application of innovations and efficient technologies, and manufacturing of environmentally friendly products. The analysis of the development of agricultural and innovations in the Baltic Sea regions serves as a basis for identifying the factors and conditions of supporting innovative entrepreneurship. Of special importance are the research, technological, and innovative potential of the territory, the availability of adequate innovative infrastructure, and the formation of innovative culture. The authors corroborate the idea of innovative entrepreneurship development in rural territories through the transformation of organisational and economic mechanism of management relating to the creation of institutional, infrastructure, and spatial conditions. Research and technological cooperation in the Baltic region is emphasised as a priority area.