共 50 条
- [5] NEW TENDENCES IN STRATEGIC MARKETING FIELD - STRATEGIC ALLIENCES BETWEEN BRANDS BUSINESS EXCELLENCE, 2006, : 544 - 548
- [8] STRATEGIC MANAGEMENT VS. STRATEGIC MARKETING 16TH INTERNATIONAL CONFERENCE THE KNOWLEDGE-BASED ORGANIZATION: MANAGEMENT AND MILITARY SCIENCES, CONFERENCE PROCEEDINGS 1, 2010, : 372 - 377
- [9] Strategic marketing and strategic management: What is the difference? PROCEEDINGS OF '97 INTERNATIONAL CONFERENCE ON MANAGEMENT SCIENCE & ENGINEERING, 1997, : 498 - 500
- [10] Has the Metaverse a Strategic or Operative Role in Luxury Fashion Brands' Marketing? WELCOME TO THE NEW NORMAL: LIFE AFTER THE CHAOS, 2023 AMS ANNUAL CONFERENCE, 2024, : 1 - 9