Publishing, processes in the academic marketing discipline in the United States: A German perspective

被引：15

作者：

Homburg, C ^{[1
]}

机构：

[1] Univ Mannheim, D-6800 Mannheim 1, Germany

来源：

JOURNAL OF THE ACADEMY OF MARKETING SCIENCE | 2003年 / 31卷 / 03期

关键词：

Review Process; Aggressive Reaction; Paper Format; Publishing Process; Creation Business;

D O I：

10.1177/0092070303031003018

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

页码：348 / 350

页数：3

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