Public Perceived Effects of 2022 Winter Olympics on Host City Sustainability

Sustainability is now fully integrated into the entire life cycle of the Olympic Games. The planning, preparation, and staging of the Winter Olympics have opportunities to create a sustainable legacy for the host cities for decades. The tangible and/or intangible impacts of the Winter Olympics on the host city are multidimensional, including economic, social, and environmental aspects. However, there are still few studies on the multidimensional impact of the Winter Olympics on the sustainable development of the host city. This paper aims to investigate the effects of the 2022 Winter Olympics on host city sustainability from public perspective. Using a survey of 806 host residents in Beijing and Zhangjiakou, the authors performed descriptive statistics and regression analysis to analyze the effects of the Winter Olympic Games on the city's sustainable development. The Winter Olympic Games are divided into three stages, including the pre-game phase, in-game phase, and post-game phase, and the impacts cover three dimensions, including economic, social, and environmental aspects. The results show that the 2022 Winter Olympics integrate sustainability into the whole process of the Winter Olympics; the Winter Olympics have an important catalytic effect on the host city's sustainable development.