Knowledge strategy is an area of great current interest. Unfortunately, many companies have confused information with knowledge and are not developing true knowledge strategies. Knowledge strategy is a natural extension from technology strategy, and requires similar approaches in its formation. One of the most important similarities is the use of options theory to place a value on knowledge and technology.
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Nova Southeastern Univ, Huizenga Sch Business & Entrepreneurship, Ft Lauderdale, FL 33314 USANova Southeastern Univ, Huizenga Sch Business & Entrepreneurship, Ft Lauderdale, FL 33314 USA
Halawi, Leila
McCarthy, Richard
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Quinnipiac Univ, Sch Business, Dept Management Informat Syst, Hamden, CT USANova Southeastern Univ, Huizenga Sch Business & Entrepreneurship, Ft Lauderdale, FL 33314 USA
McCarthy, Richard
Aronson, Jay
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Univ Georgia, Terry Coll Business, Dept Management Informat Syst, Athens, GA 30602 USANova Southeastern Univ, Huizenga Sch Business & Entrepreneurship, Ft Lauderdale, FL 33314 USA