Communications Management Challenges in Creative Industries: The Creative Worker's Perspective

The objective of this study is to identify and explore how workplace communications management affects overall organization performance and its ability to perform creativity and innovation. A literature review was conducted in order to identify key managerial challenges in creative industries. Although the friction between control and creativity is known to exist in the creative industries, there is very little research on topic how to better manage the creative workforce. Authors gathered empirical data from creative workers employed by video game studio. Drawing from empirical evidence, it was found that, although creative workers believe that good communication skills are crucial to the success of a creative project there is an obvious division between the more and less experienced creative workers. In addition, the study provided insight into how conflict affects employee's creativity.