Media work in change: Understanding the role of media professionals in times of digital transformation and convergence

被引:13
|
作者
Malmelin, Nando [1 ]
Villi, Mikko [2 ]
机构
[1] Aalto Univ, Sch Business, Dept Management Studies, POB 21210, FI-00076 Helsinki, Finland
[2] Univ Jyvaskyla, Dept Language & Commun Studies, Jyvaskyla, Finland
来源
SOCIOLOGY COMPASS | 2017年 / 11卷 / 07期
关键词
USER-GENERATED CONTENT; CO-CREATION; SOCIAL MEDIA; MANAGEMENT; LABOR; NEWS; OPPORTUNITIES; INITIATIVES; INDUSTRIES; JOURNALISM;
D O I
10.1111/soc4.12494
中图分类号
C91 [社会学];
学科分类号
030301 ; 1204 ;
摘要
This article discusses media work and the changes that have swept the media industry from the vantage point of professionals working in media companies and organisations. The concept of media work guides towards new understanding about the media industry and media professions under digital transition. Media work indicates a move towards more diversified job tasks, closer cooperation among different media professions, increased commercial thinking, and interaction with audiences.
引用
收藏
页数:9
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