Applying fuzzy quality function deployment to identify service management requirements for an ocean freight forwarder

被引:41
|
作者
Liang, GS [1 ]
Chou, TY [1 ]
Kan, SF [1 ]
机构
[1] Natl Taiwan Ocean Univ, Dept Shipping & Transportat Management, Chilung, Taiwan
来源
关键词
triangular fuzzy numbers; fuzzy relation matrix; fuzzy quality function deployment;
D O I
10.1080/14783360600587994
中图分类号
C93 [管理学];
学科分类号
12 ; 1201 ; 1202 ; 120202 ;
摘要
In this paper, a Fuzzy Quality Function Deployment (FQFD) to identify service management requirements for an ocean freight forwarder is developed. First, customer needs, with importance and satisfaction degrees, have been investigated, followed by the development of service management requirements for satisfying the observed customer needs. Furthermore, a fuzzy relation matrix to link service management requirements and customer needs based on cross-functional expertise is also constructed. The aggregated fuzzy assessments of various service management requirements are ranked to determine their importance priority. Finally, an empirical study for identifying the service management requirements of the ocean freight forwarder company is used to demonstrate the proposed approach.
引用
收藏
页码:539 / 554
页数:16
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