Big Data Drive Tourism Enterprises Integration Innovation

被引：0
|
作者：
Chen, Guo-Hong [1 ]
机构：
[1] Shenyang Normal Univ, Coll Management, Huang He Bei St 253, Shenyang 110034, Liaoning, Peoples R China
来源：
4TH ANNUAL INTERNATIONAL CONFERENCE ON INFORMATION TECHNOLOGY AND APPLICATIONS (ITA 2017) | 2017年 / 12卷
关键词：
D O I：
10.1051/itmconf/20171205022
中图分类号：
TP39 [计算机的应用];
学科分类号：
081203 ; 0835 ;
摘要：
Big data affects the integration of innovative products and services of tourist enterprises. Tourist enterprises are in urgent need of integration innovation as it becomes the source of competitive advantage. In the era of big data, integration innovation in tourist enterprise can impacted from several factors: large data mining analysis, strategy of tourist development, integration of innovative resources and capabilities, etc. Tourism enterprises should leverage big data to build a large tourist data analysis system, by focusing on integration of large data and valuation and exploring internal and external models tourist enterprises.
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页数：3
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