Russian teaching contracts - An examination of cultural influence and genre

被引:4
|
作者
Stevens, B [1 ]
机构
[1] Cornell Univ, Sch Hotel Adm, Ithaca, NY 14853 USA
关键词
D O I
10.1177/105065190001400102
中图分类号
F [经济];
学科分类号
02 ;
摘要
Teaching business communication in Russia involves operating in a high-context, oral culture where few documents are created. However, this article analyzes two Russian teaching contracts, rhetorically comparing purpose and audience, culture, gender, and the role of the individual versus the state. Far historical, political, and economic reasons, less documentation is used in business transactions in Russia than is used in the United States. Subsequently, communication scholars have been afforded little opportunity to analyze Russian business documents. This study uses anecdotal episodes as a framework for examining Russian culture and analyzing university teaching contracts, concluding that the contracts are not only brief and factual but also reflect a more oral, less litigious environment than Western countries like the United States.
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页码:38 / 57
页数:20
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