Journalists are unable to provide reports that are entirely true and objective as they deploy rhetorical strategies aimed "at persuading others to adopt [their] same point of view" (Thomson 1996 cited in Richardson [2007]. Analysing Newspapers: An Approach from Critical Discourse Analysis. New York: Palgrave Macmillan, 65). Using one of Zimbabwe's leading daily newspapers, NewsDay (Southern Edition), this article analysed the framing of the contentious issue of devolution of power provided in the country's constitution drafted in 2012. The underlying assumption being that understanding how the issue of devolution was framed "is of vital importance to how the public and policy makers will respond to this kind of governance" (Agwu and Amu [2013]. "Framing of Climate Change News in Four National Daily Newspapers in Southern Nigeria." International Conference on Climate Change Effects, 1-8, Impact World 2013, Potsdam, 1). The paper used discourse analysis to analyse the 10 purposively selected stories published between June 2010 and July 2012. Positioned within qualitative approach, the paper concludes that the NewsDay Southern Edition actively participated in the debates on devolution as a political actor through various techniques such as argumentation and rhetoric, thereby putting it on the public agenda. In particular, the publication pursued a pro-devolution agenda to galvanise readers to embrace this administrative framework as the best available model in the place of a unitary system, which was blamed for stifling development and democracy.
