The Influence of Entrepreneurial Culture Environment Perception on the Relationship Between Entrepreneurial Education and College Students' Entrepreneurial Intentions

Based on the data collected from 1150 college students of 17 cities in Shandong Province, this study investigated the influence of entrepreneurial culture environment perception on the relationship between entrepreneurial education and college students' entrepreneurial intentions. The research shows that the content and methods of entrepreneurship education had a positive effect on college students' entrepreneurial intentions. Compared with liberal arts students, the improvement of entrepreneurial intentions of science and engineering students after receiving entrepreneurship education was more obvious. We also hypothesized that entrepreneurial culture environment perception moderated the relationship between entrepreneurship education and college students' entrepreneurial intentions in that students with a high degree of entrepreneurial culture environment perception were more likely to enhance their entrepreneurial intentions after receiving entrepreneurial education. The research had reference value for the implementation of entrepreneurship education and the guidance of college students' entrepreneurial practice in the era of Internet.