CROSS-CULTURAL TOPICS IN THE BUSINESS ENGLISH CLASS

被引:0
|
作者
Ciortescu, Elena [1 ]
机构
[1] Al Ioan Cuza Univ Iasi, Iasi, Romania
关键词
culture; communication; intercultural theories; cultural metaphors;
D O I
暂无
中图分类号
G40 [教育学];
学科分类号
040101 ; 120403 ;
摘要
It has long been argued that intercultural communication is essentially different from general communication, i.e. it requires techniques meant to enable speakers with different cultural backgrounds to exchange messages in general and in a business context, in particular. In order to do so, students must acquire the ability to cross the linguistic and cultural border. Therefore, in this case, the EFL teacher's role is to facilitate his students' adjustment of attitudes towards other cultures by creating the appropriate ground to discover, compare and interpret other cultures. The aim of this paper is to explore a number of cross-cultural topics able to provide students with the necessary skills to communicate in English in today's intercultural business environment
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页码:81 / 84
页数:4
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