The main objective of the article is to analyze the complex process through which the Buen Convivir paradigm is able to acquire meaning despite the backdrop of post-violence in Tancitaro, Michoacan, Mexico. At the methodological level, information recorded in the field throughout 2016 and 2017 has been applied, including content analysis on various public documents, observations, and in-depth interviews which were conducted. By way of conclusion, the authors point out Buen Vivir as a social construction. And this means that its conceptualization must be subject to the social and historical circumstances of each local context.