The Analysis about Psychological Effect of the College Students' Tendency in Clothing Color Choosing

By the research on some literatures related to color, we know that color has a high value of aesthetic, meanwhile it's a symbol of psychological. Color gets different cultural meanings and effects in different era. Choices of clothing color can influence college students' lives largely, impacting on their thoughts, the way of thinking and behaviors. Selecting an appropriate clothing color can enhance self-confidence, ease mind, show self- grade, personality and make their life more beautiful and vice-versa. For college students, their thoughts, the way of thinking and behaviors have permanent or temporary effects on their daily life and study life, usually, the impact is stow but in-depth when they get into society. The effect is lasting and great harmful. Thus this study is necessary in such a background of high education. By means of questionnaires for the experiment, quantify the colors trend and factors, then analyze of the psychological characteristics of college students choosing color, polymorphism, graded, reversible for the majority population. In the wearing process, it's get the psychology of imitating to the corresponding type and opening type.