Deciphering Images: A Contemporary Look at Fashion and Visual Culture

被引:1
|
作者
Mendes, Layla de Brito [1 ,2 ]
机构
[1] Inst Fed Rio Grande Norte, Campus Caico, Caico, RN, Brazil
[2] Univ Beira Interior, Covilha, Portugal
关键词
Visual culture; Fashion image; Fashion and media; Contemporaneity;
D O I
10.1007/978-3-030-55700-3_18
中图分类号
J [艺术];
学科分类号
13 ; 1301 ;
摘要
This article aims to analyze how fashion images are created and propagated by professionals and any individual, as well as theirmeanings in contemporary times. Through literature review and analysis of specific cases, can be observed the influence of the traditional media and social networks on the concept of visual culture, placed by Smelik (2006). Thus, it is possible to understand how the fashion image migrates from the offline to the online environment and how, in contemporary times, fashion communication is done through visual, verbal written and oral language.
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页码:259 / 268
页数:10
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