Using a Digital Services Capability Model to Assess Readiness for the Digital Consumer

被引:1
|
作者
Wulf, Jochen [1 ]
Mettler, Tobias [2 ]
Brenner, Walter [3 ]
机构
[1] Univ St Gallen, Int Postdoctoral Fellowship Program, St Gallen, Switzerland
[2] Univ Lausanne, Swiss Grad Sch Publ Adm, Lausanne, Switzerland
[3] Univ St Gallen, St Gallen, Switzerland
关键词
WORK SYSTEM; CHALLENGES;
D O I
暂无
中图分类号
G25 [图书馆学、图书馆事业]; G35 [情报学、情报工作];
学科分类号
1205 ; 120501 ;
摘要
New digital services in consumer-facing organizations offer novel value propositions, closer consumer relationships and higher automation of consumer-facing processes. But transforming to fully digital services requires an organization to acquire specific capabilities. This article presents a digital services capability model that allows an organization to assess its current capabilities and identify gaps. Two in-depth case studies demonstrate the application of the model and show how it identifies the capabilities in urgent need of improvement. Our recommendations are built around four scenarios for using the model.(1)
引用
收藏
页码:171 / 195
页数:25
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