The Strategic Gaps of Enterprise, Quality of Information and Cost of Debt Financing

This paper discusses the relationship between the quality of accounting information and the cost of debt financing from the perspective of differentiation strategy. The study selected the 2003 2013 data of listed companies and found that, due to the uncertainty of operating and information risk, differentiation strategy will lead to the information asymmetry between investors and enterprises, eventually improving the debt financing costs. The research has an instructive significance on the improvement of the company's information quality, and the implementation of the enterprise's strategy.