CONSTRUCT A SERVICE PRODUCTION MODEL TO PRE-ANALYZE THE CUSTOMER PERCEIVED VALUE OF SERVICE PROCESS

被引：0
|
作者：
Wang, Chu-Ching [1 ]
Chuang, Hsiu-Chen [2 ]
机构：
[1] Tamkang Univ, Coll Management, Taipei, Taiwan
[2] Tamkang Univ, Dept Management Sci, Taipei, Taiwan
来源：
ACTUAL PROBLEMS OF ECONOMICS | 2012年 / 137期
关键词：
service; model; perceived value; paradigm; process; BUSINESSES; STRATEGIES;
D O I：
暂无
中图分类号：
F [经济];
学科分类号：
02 ;
摘要：
Chu-Ching Wang(1), Hsiu-Chen Chuang(2) CONSTRUCT A SERVICE PRODUCTION MODEL TO PRE-ANALYZE THE CUSTOMER PERCEIVED VALUE OF SERVICE PROCESS The purpose of this paper is to develop a service production model, the dimensions and the elements of which can be used to pre-analyze customer perceived internal processes. Then resources can be aligned to this forecasted service processes to make the service created value be as close as possible to customer perceived value. The model fits into the current mainstream service paradigms and can help to improve the existing services, develop new services, and predict competitor's service strategy.
引用
收藏
页码：278 / 288
页数：11
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