The Strategic Management of Enterprisesbased on the Balanced Scorecard

被引：0

作者：

Zhao, Max G. -Z. ^{[1
]}

Tao, Jie ^{[1
]}

机构：

[1] Kunming Univ Sci & Technol, Sch Management & Econ, Kunming, Yunnan, Peoples R China

来源：

2011 3RD WORLD CONGRESS IN APPLIED COMPUTING, COMPUTER SCIENCE, AND COMPUTER ENGINEERING (ACC 2011), VOL 1 | 2011年 / 1卷

关键词：

Strategic target; balanced scorecard; Strategic management tools;

D O I：

暂无

中图分类号：

TP39 [计算机的应用];

学科分类号：

081203 ; 0835 ;

摘要：

With the advent of the information age, in a market economy environment, the enterprises are facing the increasingly fierce competition, the crisis and opportunity is more and more. The enterprise wants to survive for development, must have the unique strategic vision. How to ensure the enterprise strategic target realization, how to deal with the relationship between the long-term goal and short-term goals, the enterprise managers must face the problem. But the balanced scorecard appeared is an effective tool to solve these management problems.

引用

页码：463 / 466

页数：4