The nonlinear effect of green innovation on the corporate competitive advantage

被引:69
|
作者
Chen, Yu-Shan [1 ]
Chang, Ke-Chiun [2 ]
机构
[1] Natl Taipei Univ, Dept Business Adm, New Taipei City 237, Taiwan
[2] Natl Yunlin Univ Sci & Technol, Dept Business Adm, Yunlin, Taiwan
关键词
Green innovation; Competitive advantage; Corporate environmental management; Adaptive neuro-fuzzy inference system (ANFIS); Self-organizing map (SOM); FUZZY INFERENCE SYSTEM; NEURAL-NETWORK; PERFORMANCE; PREDICTION; FIRM;
D O I
10.1007/s11135-011-9518-x
中图分类号
C [社会科学总论];
学科分类号
03 ; 0303 ;
摘要
This study uses Adaptive Neuro-Fuzzy Inference System (ANFIS) to explore the nonlinear relationships between green innovation performance and corporate competitive advantage. The result indicates that green innovation performance has the nonlinear effect on the corporate competitive advantage. If companies hope to enhance their competitive advantages through green innovation, they must check their green innovation performance in advance. If their green innovation performance is low, they can obtain competitive advantages through the increase of the green innovation performance; however, if their green innovation performance is high, they can not necessarily obtain competitive advantages through the increase of the green innovation performance.
引用
收藏
页码:271 / 286
页数:16
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