Influence of Value Co-creation on Emotional Attachment to P2P Accommodation

被引：0
|
作者：
Zhang, Kem Z. K. [1 ]
Yan, Ruihe [1 ]
Zhao, Sesia J. [2 ]
机构：
[1] Univ Sci & Technol China, Sch Management, Hefei, Anhui, Peoples R China
[2] Anhui Univ, Management Sch, Hefei, Anhui, Peoples R China
来源：
AMCIS 2017 PROCEEDINGS | 2017年
关键词：
Sharing economy; P2P accommodation; value co-creation; social interaction; emotional attachment; BRAND ATTACHMENT; PARTICIPATION; SATISFACTION; ANTECEDENTS; STRENGTH;
D O I：
暂无
中图分类号：
TP301 [理论、方法];
学科分类号：
081202 ;
摘要：
Peer-to-Peer (P2P) accommodation has become more and more important in the hotel industry over the last years. It is thus necessary to understand why many people become attached to P2P accommodation. Based on value co-creation and emotional attachment, this study plans to investigate the impacts of social interaction and co-creation experience on emotional attachment to P2P accommodation. Our model will be tested with data of Airbnb users.
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页数：5
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