The social-technological ways to develop digital entrepreneurship: Targeting value creation and value capture

Enabled and catalyzed by advanced digital technologies, digital entrepreneurship integrating digital technologies and entrepreneurship forcefully propels enterprise digital transformation and ameliorates social problems. However, empirical, and theoretical research about digital entrepreneurship is surprisingly scarce, let alone on the strategic guidelines to develop digital entrepreneurship and reach success. In this article, we structurally conclude the ways sparsely proposed and evidenced to develop digital entrepreneurship based on a socio-technical perspective. Technology itself and the process to utilize it should be carefully considered. From the social perspective, the needs of customers in social interaction should be well-satisfied, and employees and managers should develop characteristics and social skills that fluent the interaction within the digital work environment.