互联网传播环境下的选择性接触与偏轨接触

被引：13
作者：
柳旭东 [1 ]
李喜根 [2 ]
刘洋 [3 ]
机构：
[1] 澳门科技大学人文艺术学院
[2] 香港城市大学媒体与传播系
[3] 中山大学传播与设计学院
来源：
学海 | 2017年 / 02期
关键词：
选择性接触; 偏轨接触; 最微媒介效果; 扩展媒介接触; 无动机信息接触;
D O I：
10.16091/j.cnki.cn32-1308/c.2017.02.014
中图分类号：
G206 [传播理论];
学科分类号：
050302 ;
摘要：
针对传播学研究新出现的互联网环境下的"最微媒介效果"范式的预测,本文分析了这一预测所依赖的选择性接触容易实现的假设,认为在网络媒体环境里人们主动或者无动机的广泛信息接触依然存在,而且网络媒体简化了这种行为的实现,更重要的是偏轨信息接触在互联网媒体环境里可能更经常地发生,这两种行为都中和了选择性接触确认以及强化既有观点的效果。
引用
收藏
页码：123 / 129
页数：7
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