国外消费者创新研究现状与展望

被引:4
作者
韩清池 [1 ,2 ]
赵国杰 [1 ]
机构
[1] 天津大学管理与经济学部
[2] 华南师范大学经济与管理学院
关键词
消费者创新; 领先消费者; 创新社区; 创新工具箱;
D O I
暂无
中图分类号
F112 [世界经济概况];
学科分类号
020206 ; 030206 ; 1407 ; 020202 ;
摘要
通过在线社区聚集起来的消费者表现出强大的创新潜力,引起实践者与理论者的广泛关注。目前,消费者创新逐渐成为一个重要的研究领域,但国内的研究相对匮乏。基于对相关实证研究文献的梳理,本文从创新主体、创新过程与创新整合三个视角对目前的研究现状进行深入分析,最后讨论目前研究中存在的不足与未来的发展方向。
引用
收藏
页码:76 / 81+96 +96
页数:7
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