国外网络虚拟旅游研究述评:回顾与展望

被引:28
作者
卢政营
机构
[1] 天津财经大学旅游系
关键词
虚拟旅游; 层次界定; 评价模型; 文献回顾;
D O I
暂无
中图分类号
F592 [中国旅游事业];
学科分类号
120203 ;
摘要
随着互联网络和信息技术的发展,旅游业作为信息密集型的行业正发生剧烈的变化,以Travelocity、Expedia等为代表的虚拟旅游公司及产业得到快速发展。本文通过对近期400余篇虚拟旅游研究的文献进行分类研究,重点对虚拟旅游的发展层次、关键影响变量以及代表性的虚拟旅游评价模型进行分析,并对虚拟旅游领域进一步研究的重点进行探讨,以便为旅游企业竞争力的提升和旅游者虚拟旅游行为模式创新提供理论指导和经验借鉴。
引用
收藏
页码:83 / 89
页数:7
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