The effects of entrepreneurial narrative on entrepreneurial intention: An affective events perspective

被引:0
|
作者
Dong, Zhao [1 ]
Bao, Mingxu [2 ]
机构
[1] Jilin Univ Finance & Econ, Sch Management & Sci & Informat Engn, Jilin Business Big Data Res Ctr, Changchun, Peoples R China
[2] Jilin Int Studies Univ, Sch Int Business, Changchun, Peoples R China
来源
PLOS ONE | 2024年 / 19卷 / 09期
关键词
PASSION; CONSEQUENCES; INFORMATION; EDUCATION; STUDENTS; STORIES; IMPACT;
D O I
10.1371/journal.pone.0304906
中图分类号
O [数理科学和化学]; P [天文学、地球科学]; Q [生物科学]; N [自然科学总论];
学科分类号
07 ; 0710 ; 09 ;
摘要
Entrepreneurial narrative has been used in the entrepreneurship education process to develop students' entrepreneurial intention. However, previous research has less knowledge about the mechanisms between entrepreneurial narrative and entrepreneurial intention from an affective events perspective. We explore the effect of entrepreneurial narrative on entrepreneurial intention based on the theory of affective events theory. The sample of this study comprised 348 individuals who participated in entrepreneurship education in China. The results suggest that entrepreneurial narrative have a significant positive impact on college students' entrepreneurial intention. Additionally, the relationship between entrepreneurial narrative and entrepreneurial intention is mediated by entrepreneurial passion, and entrepreneurial support positively moderates the relationship between entrepreneurial passion and entrepreneurial intention.
引用
收藏
页数:19
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