US MINING: HAVE WE DONE ENOUGH? ARE WE DOING ENOUGH FOR THE FUTURE.

被引：0
|
作者：
Iwasaki, I. [1 ]
机构：
[1] Univ of Minnesota, Minneapolis, MN,, USA, Univ of Minnesota, Minneapolis, MN, USA
来源：
Mining Engineering | 1986年 / 38卷 / 06期
关键词：
MARKETING;
D O I：
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中图分类号：
学科分类号：
摘要：
There are many reasons why the US mineral and primary metals industry is in its present state. Domestic industry is becoming increasingly aware of the importance of its international competitiveness. Senior executives from 300 large American manufacturing companies were surveyed. These executives believe US companies must invest in more efficient plants and equipment (27%); invest in more research and development (23%); improve the quality of service to customers (23%); and adopt more aggressive marketing tactics and strategies (14%).
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页码：413 / 416
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