Is your brand worth protecting?

被引:0
|
作者
Ford, Michael [1 ]
机构
[1] Mentor Graphics Corporation, United States
来源
SMT Surface Mount Technology Magazine | 2012年 / 27卷 / 10期
关键词
Customer complaints;
D O I
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中图分类号
学科分类号
摘要
Customer satisfaction is crucial to a brand and customer complaints can ruin a company's good image in as little as 140 characters on Twitter. Protect your brand by finding defects in the process long before a product reaches the customer.
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页码:74 / 80
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