Research on multi-criteria decision-making method based on heterogeneous online reviews

被引：0
|
作者：
He S. [1 ]
Pan X. [2 ]
Wang Y. [1 ]
机构：
[1] School of Economics and Management, Fuzhou University, Fuzhou
[2] Business School, Qingdao University, Qingdao
来源：
Xitong Gongcheng Lilun yu Shijian/System Engineering Theory and Practice | 2024年 / 44卷 / 04期
基金：
中国国家自然科学基金;
关键词：
heterogeneous information processing; heterogeneous online reviews; information fusion; interval weight determination; multi-criteria decision making;
D O I：
10.12011/SETP2023-0518
中图分类号：
学科分类号：
摘要：
With the development of information technology, a large amount of valuable information has been accumulated in the Internet, which has become an important source of information in multi-criteria decision-making (MCDM). Due to the differences of personal knowledge background, experience, expression habits, and different criteria characteristics, online reviews usually consists of many forms of information, such as crisp numbers, interval numbers, and text. This heterogeneity of information will bring new challenges to information processing, fusion and alternative selection in the decision process. In order to address these challenges, a MCDM method based on heterogeneous online reviews is proposed. First, heterogeneous online reviews related to decision-making problems are obtained through data acquisition and preprocessing methods. Then, a heterogeneous information processing method is proposed to uniformly process these different forms of information into linguistic distribution information. Next, in order to cope with the ambiguity and uncertainty in online information, an interval weight determination model and an information fusion method based on evidence reasoning algorithm are proposed. Finally, the practicality and validity are verified by a case study regarding vehicle evaluation. © 2024 Systems Engineering Society of China. All rights reserved.
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收藏
页码：1349 / 1364
页数：15
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