Exploring the Practice of Enterprise education in Higher education institutions in Information Age

With the advent of information technology, higher education institutions are urged to elevate the role of enterprise education. This includes a focus on the strategic use of information technology and the platforms that support IT practices, alongside refining the educational and assessment frameworks for enterprise studies. This paper advances enterprise education in higher education institutions by leveraging information technology to enhance the evaluation framework for entrepreneurship and innovation skills. We construct an enterprise education assessment index system and optimize the BP neural network with the ABC algorithm. Additionally, empirical quantitative research utilizing the ABC-BP model explores the effects of enterprise instruction and execution in these institutions. The results of the quantitative analysis show that overall, creativity and enterprise environment are the main factors affecting the implementation of creativity and enterprise (weight 0.722), and there is also a significant correlation between the three aspects of creativity and enterprise awareness (0.134), practice (0.111), and ability. In the percentage of each type of option in the statistics of the effect of the implementation of enterprise education in University X, the percentages of "agree with The total proportion of "agree"and "somewhat agree"is more than half of 70%, indicating that the main body of the survey is more satisfied with the current implementation effect of enterprise education in University X. The effect of the implementation of the University of X is influenced by the degree of knowledge (0.475), the degree of recognition (0.234), etc. which is significant in general. In conclusion, the assessment system for enterprise education in this paper can improve the degree of automation and the teaching effect of creativity and enterprise. © 2024 Wenqiu Zhai, published by Sciendo.