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Some of the significant factors that will enable the traditional calendar industry, to survive and compete with other forms of calendars, are discussed. Experts suggest that the traditional calendar industry will survive, due to continuous innovations in the sector. It has been observed that customers prefer, to buy traditional calendars, as it has become a part of cultural conditioning. It is also expected that the industry will survive competition and grow, due to the process of repeat-orders. Customers tend to repeat their orders for these calendars, when companies are unable to deliver their original orders within stipulated time period. Customers prefer the traditional calendars, as they provide better visual effect in comparison with digital calendars.