Mental model approach applied to R&D decision-making

被引:0
|
作者
Vislosky, D.M. [1 ,2 ,3 ,4 ]
Fischbeck, P.S. [1 ,5 ,6 ,7 ,8 ,9 ]
机构
[1] Porter Hall 223G, Engineering and Public Policy, Carnegie Mellon University, Pittsburgh, PA 15213, United States
[2] Dept. of Eng. and Public Policy, Carnegie Mellon University, United States
[3] Massachusetts Inst. of Technology, United States
[4] Carnegie Mellon University, United States
[5] Dept. of Eng. and Public Policy, United States
[6] Dept. of Social and Decis. Sciences, Carnegie Mellon University, United States
[7] University of Virginia, United States
[8] Naval Postgraduate School, United States
[9] Stanford University, United States
关键词
Cognitive systems - Decision making - Production - Project management - Societies and institutions - Supervisory personnel;
D O I
10.1504/ijtm.2000.002831
中图分类号
学科分类号
摘要
A mental model approach is developed to map systematically an organization's R&D project-selection decision process from the cognitive beliefs of its key decision-makers. Respondents' revealed decision-criteria maps are judged against a normative project-selection model to reveal systematic departures from rational choice. The methodology is demonstrated within an industrial R&D organization of a large production company. The results highlight the value of the mental model approach applied to R&D decision-making. Application of the methodology may prove useful to managers and policy-makers by providing insightful information about an industry's R&D selection process.
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页码:453 / 471
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