Digital Design of Film and Television Scenes Based on Interactive Ritual Chain in the New Media Era

In this paper, we utilize group event prediction techniques for film and television communication to explore the effects of interactive cinema and scene design on participants’ feelings and the impact of film and television communication. A five-dimensional feature vector is used for quantization, and the dimensions and categories of the feature vectors can be changed to make them more consistent with the characteristics of the research object for different types of network events in the interaction scene. For the analysis and prediction of event attention, the data of the budding period before the outbreak is extracted in the preprocessing stage for the prediction of future outbreaks of the event, as the data for the analysis of attention, and the event attention model is constructed through differential equations to realize the prediction of the impact of attention. The results showed that during the video content exploration, respondents had a higher demand for experiencing the festival ritual process (5.73) and preferred the institution of making five-color glutinous rice (2.53). The interactive video scenes were designed with comforting colors (1.86), beautiful interface aesthetics, and a simple operation flow (3.11). Of the eight secondary indicators found in the documentary dissemination effect, five indicators, including content theme and video duration, significantly impacted the number of interactions with the video. There is a significant difference between interactive behavior and emotional experience, and interactive respondents can feel the emotional experience more. © 2023 Zixing Pan, published by Sciendo.