PROFITABLE PUBLICITY, How to Do It - How to Get It

被引：0

|

作者：

Frey, H. A.

Woods, Henry F., Jr.

机构：

来源：

JOURNAL OF MARKETING | 1943年 / 7卷 / 03期

关键词：

D O I：

10.2307/1245864

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

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页码：293 / 293

页数：1

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