MARKETING PRINCIPLES - MANAGEMENT PROCESS - ENIS,BM

被引：0

作者：

BITHER, SW ^{[1
]}

机构：

[1] PENN STATE UNIV,UNIVERSITY PK,PA

来源：

关键词：

D O I：

10.2307/1250920

中图分类号：

F [经济];

学科分类号：

02 ;

摘要：

引用

页码：121 / 122

页数：2

共 50 条

[1] READINGS IN MARKETING RESEARCH PROCESS - COX,KK AND ENIS,BM
WALKER, OC
JOURNAL OF MARKETING, 1973, 37 (04) : 120 - 120
[2] MARKETING CLASSICS - ENIS,BM, COX,KK
TURNBULL, P
JOURNAL OF THE MARKET RESEARCH SOCIETY, 1989, 31 (02): : 290 - 290
[3] EXPERIMENTATION FOR MARKETING DECISIONS - COX,KK AND ENIS,BM
SCHONER, B
JOURNAL OF MARKETING, 1970, 34 (01) : 114 - 115
[4] EXPERIMENTATION FOR MARKETING DECISIONS - COX,KK AND ENIS,BM
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JOURNAL OF THE MARKET RESEARCH SOCIETY, 1971, 13 (02): : 112 - 112
[5] EXPERIMENTATION FOR MARKETING DECISIONS - COX,KK AND ENIS,BM
不详
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[6] MARKETING CLASSICS, 5TH EDITION - ENIS,BM, COX,KK
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