QUALITATIVE RESEARCH IN ADVERTISING - WHEN TO DO WHAT

被引:0
|
作者
FLYNN, JHM
机构
关键词
D O I
暂无
中图分类号
F [经济];
学科分类号
02 ;
摘要
引用
收藏
页码:280 / 283
页数:4
相关论文
共 50 条
  • [1] Qualitative Research in Advertising
    Belk, Russell W.
    JOURNAL OF ADVERTISING, 2017, 46 (01) : 36 - 47
  • [2] What to do when patients and physicians disagree? Qualitative research among physicians with different working experiences
    Rozemarijn Lidewij van Bruchem-Visser
    Inez Duconia de Beaufort
    Francesco Umberto Salvatore Mattace-Raso
    Ernst Johan Kuipers
    European Geriatric Medicine, 2020, 11 : 659 - 666
  • [3] What to do when patients and physicians disagree? Qualitative research among physicians with different working experiences
    van Bruchem-Visser, Rozemarijn Lidewij
    de Beaufort, Inez Duconia
    Mattace-Raso, Francesco Umberto Salvatore
    Kuipers, Ernst Johan
    EUROPEAN GERIATRIC MEDICINE, 2020, 11 (04) : 659 - 666
  • [4] What does advertising do?
    Kover, AJ
    JOURNAL OF ADVERTISING RESEARCH, 2002, 42 (04) : 5 - 5
  • [5] WHAT TO DO ABOUT ADVERTISING
    VANDENHAAG, E
    COMMENTARY, 1962, 33 (05) : 386 - 394
  • [6] WHAT DO JOURNAL EDITORS DO WHEN THEY SUSPECT RESEARCH MISCONDUCT?
    Wager, Elizabeth
    MEDICINE AND LAW, 2007, 26 (03): : 535 - 544
  • [7] Research fraud and its combat: what to do in the case of qualitative research
    Peeraer, Griet
    Stalmeijer, Renee E.
    MEDICAL EDUCATION, 2014, 48 (03) : 333 - 334
  • [8] Using qualitative research in advertising
    Parsons, AL
    Lepkowska-White, E
    JOURNAL OF MARKETING RESEARCH, 2004, 41 (02) : 235 - 236
  • [9] What do consumers do emotionally with advertising?
    Gordon, Wendy
    JOURNAL OF ADVERTISING RESEARCH, 2006, 46 (01) : 2 - 10
  • [10] What kinds of online video advertising music do people like? A qualitative study
    Yang, Ruo
    Yang, Yongzhong
    Song, Kaoting
    Zhang, Yu
    SOCIAL BEHAVIOR AND PERSONALITY, 2022, 50 (02):